Transmédia, narrations interactives, fictions et jeux en réalité alternée.
Thoughts on transmedia, interactive narratives, fiction and ARGs.
The information demanded by the DOJ is sweeping in scope. It includes all mailing addresses and billing information known for the user, all connection records and session times, all IP addresses used to access Twitter, all known email accounts, as well as the “means and source of payment,” including banking records and credit cards. It seeks all of that information for the period beginning November 1, 2009, through the present. […] On January 5, the same judge directed that the Order be unsealed at Twitter’s request in order to inform the users and give them 10 days to object; had Twitter not so requested, it would have been compelled to turn over this information without the knowledge of its users. […] Suffice to say, this is a serious escalation of the DOJ’s efforts to probe, harass and intimidate anyone having to do with WikiLeaks.
@zewiskas selected in top 100 French brand content managers & strategists (most followed in 10/10). Still not sure about what “brand content” means. Cool video about rock b(r)ands though :)
Interactive Twitter-based murals promote Canada
The Canadian Tourism Commission (CTC) has launched interactive murals to inspire Americans to book a Canadian vacation. These murals have taken over the streets of New York, Chicago and Los Angeles this summer - pulling content from Twitter to display real-time updates from and about Canada.
The Canadian Tourism Commission run their own twitter profile at @keep_exploring
- Jens
Twitter is like a film confessional for me.
…this is why we should all follow strangers on Twitter. We naturally lead manicured lives, so that our favorite blogs and writers and friends all look and think and sound a lot like us. (While waiting in line for my cappuccino this weekend, I was ready to punch myself in the face, as I realized that everyone in line was wearing the exact same uniform: artfully frayed jeans, quirky printed t-shirts, flannel shirts, messy hair, etc. And we were all staring at the same gadget, and probably reading the same damn website. In other words, our pose of idiosyncratic uniqueness was a big charade. Self-loathing alert!) While this strategy might make life a bit more comfortable - strangers can say such strange things - it also means that our cliches of free-association get reinforced. We start thinking in ever more constricted ways. And this is why following someone unexpected on Twitter can be a small step towards a more open mind. Because not everybody reacts to the same thing in the same way. Sometimes, it takes a confederate in an experiment to remind us of that. And sometimes, all it takes is a stranger on the internet…
Le transmedia trouverait ses sources dans le courrier des lecteurs
Transmedia’s roots in letters to the editor?
D’après Think Transmédia et le PDG du monde interactif, oui. Pour rappel le courrier des lecteurs est principalement meta-discursif et non pas “TINAG” (this is not a game - si l’on se réfère aux règles régissant les jeux en réalité alternée qui sont eux plus légitimes en tant que contenus fondateurs du transmedia). Le courrier des lecteurs n’est pas non plus une immersion visant à faire évoluer une narration fictive. A part si l’on considère que la réalité et l’information est une fiction, alors effectivement les gens écrivant à une publication sont effectivement dans un système transmediatique…
According to Think Transmédia and Le Monde Interactif CEO, yes it is. My opinion is that letters to the editor are mainly meta discursive and not “TINAG” (this is not a game - if you consider that ARGs are more legitimate as a founding transmediatic content). Letters to the editor is not immersive either and do not aim at influencing the direction of a dramatic plot. Except of course if you consider yourself in the Matrix and that reality is a fiction (then you need to take the blue pill and go night-night I guess).
Globalement, cette rubrique donnant la parole aux lecteurs d’une publication permet d’obtenir un feedback, à la fois sur un thème ou un sujet donné, ou à donner un commentaire de l’ordre du jugement ou de la critique, en surplomb, sur le traitement d’un sujet donné. On y trouve plus de “bon travail”, “je déteste ce que vous faites”, “vous avez oublié de mentionner ci ou ça”, qu’une inclusion dans un système narratif (ex: chercher des pistes, s’enquérir des états d’âme ou des prochaines actions d’un personnage, etc).
Letters to the editor is all about feedback: on a topic, or when it comes to ‘judging’ or evaluating the treatment of said topic (how the article was made). That’s why you find more “good job!”, “you forgot to mention this or that”. There is no embedding in a narrative system even though there is comments on a narrative writing.
Donc à part si l’on prend le cas particulier de HG Wells avec La Guerre des Mondes où les gens se prenaient au jeu de cette fiction pré-transmedia, le courrier des lecteurs comme on le voit dans les magazines ou les quotidiens n’a rien de transmediatique.
Therefore, HG Wells’ The War of the World which can be considered as a pre-transmediatic fiction, letters to the editor, as seen in magazines or newspapers do not really have an hidden transmediatic nature.
Mais je suis ouverte au débat sur la question. Ce qui est plus fâcheux c’est les phrases carambar aux allures de slogan publicitaire dénuées de tout contexte ou de tout fondement et lâchées sur Twitter. Parce qu’elles sont accolées à un grand nom de l’industrie médiatique, elles deviendraient alors parole d’évangile.
However, the question is open for debate. What is more unfortunate is the amount of bad catchphrases cut from their context or explanations you find on Twitter, and whose only legitimacy comes from being said by a media industry heavy player (here, French newspaper Le Monde) and that’s how they can become gospel truth.
What do you think?